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It’s, Like, MySpace For Grownups July 03, 2008 Linked In hopes to do for professionals what MySpace did for teenagers, only with fewer party pics and skateboarding videos. Click here to learn more about the popular online social network for business people, warts and all.
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From “Let’s Do Lunch” to “Check Out My Profile” July 03, 2008 It was bound to happen eventually. The fun-loving, teen-dominated world of social networking is now transforming the way business professionals connect. Learn more about the new way of networking in this comprehensive primer on social networking for professionals.
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How to Get Your Share of a Shrinking Tourist Dollar June 24, 2008 With some exceptions, most estimates predict a slow summer for California’s tourism industry. Here’s what some businesses are doing to prepare. Part 2 of a 2-part series.
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Summer of Love? Not For the Tourism Industry June 19, 2008 Many would-be travelers are staying home this summer, or at least close to home. With record-high fuel prices and airfare, not to mention a sluggish economy, California’s tourism industry may suffer. But it’s not all bad. Get the picture in today’s edition of California Executive. read more here...
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Trim the Fat With Ones and Zeroes (More Money-Saving Tech) June 17, 2008 Small business owners often wonder if they can afford the latest and greatest that Silicon Valley has to offer. But as cost cutting becomes ever more crucial to surviving the current downturn, the question becomes: “Can you afford not to?” Picking up from last week, here are more software and Web-based applications recommended by small business owners, with an emphasis on telecommuting and remote access.
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Putting Smart Energy Use On the Menu June 17, 2008 A restaurant chain in southern California, with a little help from wireless technology and the utility company, is saving money without spending a dime. Find out how in today’s edition of California Executive.
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7 Tech Offerings To Help You Trim Costs & Boost Productivity June 12, 2008 It’s always smart business to trim costs and get the most out of your staff. But in a gloomy business environment, managing the bottom line can mean the difference between survival and bankruptcy. Here are seven software products and Web services well suited for penny-pinching small businesses.
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Going Green? It’s Not Such a New Concept June 10, 2008 Some businesses have been at it for decades, like California-based organic mattress maker Vivètique. But now that green is so pervasive, how does a first-mover hang on to market share? Read about Vivètique’s ongoing effort to set itself apart as giant bed companies elbow their way into its once sleepy little niche.
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Who’s Afraid of the Light-Brown Apple Moth? June 05, 2008 Actually, this innocent-looking insect may be California farmers’ worst nightmare – or not, depending on who you ask. But the solution to its feared infestation has drawn stiff opposition, resulting in a stalemate. Read about the controversy and what’s at stake for the state’s economy, in this edition of California Executive.
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PwC Survey Shows Pessimism about the U.S. Economy June 03, 2008 Yet another survey shows a gloomy assessment of the economy, but is it all gloom and doom? There are some silver linings. Find out which sectors are the most positive about business prospects in the short and medium term.
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